Do you have a LinkedIn profile? Do you wonder why this social media tool is just as important as all the other ones? Well, we have answers about why every strong social media strategy must include LinkedIn.
For starters, LinkedIn is the number one business network. LinkedIn has over 50 million users all over the globe with every Fortune-500 company represented. This is a network you cannot afford to miss. LinkedIn is easy to setup and forget. But just like you forget LinkedIn, so do all your LinkedIn Connections. Your connections forget about you.
Host Angie Swartz welcomes Gini Dietrich to talk about the many uses of social media. They discuss all the important topics from Twitter to video blogs. Listen in for some advice you can’t afford to miss!
Twitter Talk Radio, hosted by Angie Swartz, is recorded live in the WSRadio studios in sunny San Diego! You can listen to the podcast by clicking on the links below and sign up for our RSS feed at the bottom of the page.
Each week on Twitter Talk Radio, we spend an hour broken up into four segments when we cover:
Concerned that you’ll waste too much time on social media? Well, you should be! If you aren’t clear on why you’re using social media, you can invest hours without accomplishing anything (except maybe having lots of fun and connecting with your long lost high school buddies).
A good social media strategy must be well thought out, targeted and aligned with your company goals. Thus, the first step is to make sure you start by revisiting your company goals. Only then can you start thinking about social media and how it can compliment your objectives.
There are endless ways and ideas for almost every business to use Social Media i.e. Facebook, Twitter, LinkedIn, YouTube, and blogging. In fact almost every day we are asked how to use Social Media in business. To start answering this question Square Martini Media has started a new series called the “Social Media Minute”. Each week you will find a new blog post and YouTube video with an idea or way you can use Social Media in your business. We will cover questions we are often asked about Social Media, ideas we share with our clients, and explore Social Media uses for all types of industries.
So, what does a Mother’s Day Martini (see recipe below) have to do with your social media strategy? Well, that depends on how you use it. But, if you read our Candy Cane Martini Post or the April Fool’s Martini Post you will know where we are heading!
A big part in making the perfect martini is about taking the time to measure! Too much Vodka or Gin to the wrong martini lover can send someone over the edge. And guess what? A big part in designing the perfect Social Media Strategy is about measuring!
Elizabeth Beskin and Maya Kalman joined host Angie Swartz on Twitter Talk Radio. This interview is packed full of information from these wedding industry influencers.
Twitter Talk Radio is recorded live in the WSRadio studios in sunny San Diego! You can listen to the podcast by clicking on the links below and sign up for our RSS feed at the bottom of the page.
Each week on Twitter Talk Radio, we spend an hour broken up into four segments when we cover:
Two Guests Offering Great Case Studies and Examples of How People and Businesses are Using Twitter for Business and Social Media
So, what does an April Fool’s Martini (see recipe below) have to do with your social media strategy?
Well, that depends on how you use it. But, if you read our Candy Cane Martini Post in December, we got you started. Periodically, we’ll offer you additional martini recipes to help you stop, take a pause and measure your social media campaigns. Measure? Yes, measure. We mean estimate the ROI and effectiveness of your social media strategies.
I am constantly asked how I use Linkedin to grow my business. For a lot of businesses and professionals Linkedin is a mystery. Often times when we speak on using Social Media to grow your business we will ask by show of hands “who has a Linkedin account?”. Typically most of the room will raise their hand. Of course when we follow up with “who has received businesses or referrals from Linkedin?” or “who knows how to use Linkedin for their business?” only one or two hands will remain!
Linkedin gives you the ability to control your online identity. Have you Googled yourself lately? What comes up for you? It is all positive? Maybe a few negatives? Or worse does nothing come up at all? Linkedin profiles quickly rise to the top of search results letting you control what people see about you and your company online. Let me say this in another way… You are in complete control of what people see about you on your Linkedin profile therefore you are in complete control on what people read about you online! You must take advantage and leverage this!
depends on how you use it. But, if you read our 
