I spoke today about Boost Your Business Radio, Twitter Talk Radio, launching Blog World Radio last week at Blog World Expo, and using Twitter Talk Radio to learn from companies about social media strategy.  I chose to speak about doing radio as part of Square Martini Media’s business strategy.

I discussed the reasons I do Twitter Talk Radio:

• To highlight great business cases and to encourage businesses  to have confidence to use social media because of what they learn from listening.
• The promote show guests and give them high quality podcasts to share with their tribes.
• To foster my own social media education because it takes reading and studying every day to keep up with this fast moving industry.
• To network.
• To help others without regard to what I’m getting in return because I believe in Karma.
• To give back to the Social Media Industry and provide leadership as a Social Media Strategist. I don’t take my role in this industry lightly and you shouldn’t either.  If you want to play in this space, I expect a lot out of you and I expect you to hold me to a high standard too.

I also talked about working with Rieva Lesonsky and her awesome brilliance in the small business space.  It is my true honor to work with her.  If you haven’t read Rieva’s material.  Make sure  you follow her on Twitter and read her work.

One of my favorite parts of the meeting is Erin Levinson’s Top Ten list where she talks about the Top Ten mentionable events happening in the social media space.  This week the 1st item on the Top Ten list was #beatcancer, the event at blog world where bloggers/tweeters broke a world record for the most tweets in 24 hours for a good cause.

Also on the Top Ten List was Employers Blocking Social Media Sites.  We had a passionate discussion about this trend.  I’ll be participating on a panel about this topic tomorrow at the San Diego Social Media Symposium.

Thanks to San Diego Social Media Breakfast for having me as a speaker.  I always enjoy networking and I always learn something! Whether you are into Social Media Strategy in San Diego or your city and whether you are a business or just curious about social media, check out Social Media Breakfast.  I guarantee you’ll have an interesting Cup o’ Joe!  Social Media Breakfast was started by Bryan Person.  Find a Social Media Breakfast in a city near you and join the fun!

Oh, and did I mention there was Hip Hop Dancing too?  You can still enter you moves in the Altec Lansing Mix It Up Contest but be ready to be judged by Chamillionaire himself!  In the words of @Mark Stuhmer on Twitter,

“Great talk by @aaswartz at #SMBS and then breakdancing! Doesn’t get any better“

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Twitter names: @BlogWorld, @Genuine, @Rieva and @aaswartz

You can listen to the Boost Your Business Radio Show on Blogworld below:

Podcast One:  Blog World Expo

Guest Info and Notes: Rieva and Angie discuss how Housing Starts are up for the 3^rd month indicating the Economy might be turning around while other factors are still uncertain, how you can benefit, focusing on what you do best, beefing up your skills and attending industry trade shows.  Additionally, we discuss the deaths of Ted Kennedy, Eunice Kennedy Shriver and the Kennedy family philosophy: you must do something with your life to better society.  They discuss the importance of karma of the universe and giving back via money, time or just helping others.

Podcast Two: What is Blog World Expo & How Did it Start?

Guest Info and Notes: Rieva and Angie interview Rick Calvert and Jim Turner from Blog World Expo.  Blog World Expo is the premier conference for bloggers and podcasters started by Rick Calvert after he started a blog as a hobby and found that there was no conference for bloggers four years ago.  Blog World expects 3500 attendees in October 2009 and offers some of the world’s leading authorities on the blogging industry as speakers.  We discuss how the event offers an atmosphere where everyone is approachable even folks like Mike Shinoda, lead singer for Lincoln Park (2008 speaker & attendee).  Additionally, we compare/contrast bloggers to traditional reporters and how the industry has changed.  Rick offers a 20% off discount code for attendees.

Podcast Three: Why Blog World Expo is a MUST-Attend Event!

Guest Info and Notes: Rick and Jim discuss their experience transitioning from corporate careers to full time entrepreneurs and offer advice to anyone making the same change.  We discuss how Blog World Expo 2009 will offer over 200 speakers including folks like Erin Swisher, Brian Solis & Chris Brogan. Tracts are offered for Bloggers and Professionals focused on the Business, Nonprofits, Military, Medical, Mommy, Real Estate Industries.  The conference also offers terrific networking opportunities.

Podcast Four:  The Truths in Business

Guest Info and Notes: The Truths in Business are Lessons for Business Owners.  1) It Takes Hardwork 2) There will be uncertainty 3) Only You will be truly passionate about your own business 4) The hardwork you Being your own boss is like nothing else and luck 5) Luck plays a part but you can only take advantage of luck if you put in the hard work 6) You must get involved in your community, the world and your business because it will come back to help you.  7) The economy is still unstable but focus on what yourself  If you product sucks, social media won’t change it.  8)  Social Media will expose your dirty laundry.  9)  People buy from people you like.  Social media allows you to present personality.  10)  Social media builds loyalty.

Learn more about Blog World Expo by listening to past Twitter Talk Radio shows.  Subscribe to Twitter Talk Radio:

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On July 15, CNN iReporter Chris Morrow visited the Cool Twitter Conference at Croces in San Diego where I was speaking. (The conference was terrific. Read Marketing Melodie’s Live Blogging coverage for more info.)

Reporter Chris Morrow came to ask a few of the Speakers their thoughts about what the future holds for Twitter.  Watch the report above and see what you think.

Now that you’ve watched the video and heard from us, what do YOU think the future will hold for Twitter?

• Will Twitter live to be older than the average age of most social networks of 5 years? (Twitter is 3 years old now)
• Will Twitter Win a Nobel Peace Prize? (You can vote Here)
• Will Twitter be Man of the Year as suggested by Bob Rice?

Leave your comments below and tell us your thoughts around these options and many others! And keep your eyes open, Chris’ video just might end up on your TV on CNN.

I’ll be interviewing Chris Morrow about her career as a freelance journalist and her use of twitter on Boost Your Business Radio with my Cohost Rieva Lesonsky on July 29 at 11am PST.  Come listen–her daily travels are fascinating! How many people do you know who interview people while traveling in a private helicopter?

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