Is Social Media a FAD?

Well, maybe it is for you…. If you live under a rock or on a mountain top where there’s no possiblity of ever getting internet or wireless phone signal.

But, if you are one of those businesses out there wavering on whether or not it’s time yet to stick your toe in the social media waters, you might want to watch this video. Yes, it could be a publicity stunt but even if it is. The groom, Dana Hanna, took time out from his wedding day to update his facebook and twitter statuses.

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What Happens When Companies Block Social Media Sites?

by Angie A. Swartz on November 10, 2009

Over 50% of Companies are blocking social media sites from their employees in the workplace.  Some reports say this statistic is as high as 85% indicating that only 15% of companies allow employees to freely use social media sites during working hours.  Are these companies demonstrating smart social media strategy or is this statistic an indicator that companies really have no social media strategies aligned to their core business goals? Are these companies in a reactionary mode to new technological trends they don’t yet understand?

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Twitter For Business Case Study: The Coffee Groundz

by Alan Underkofler on October 27, 2009

Square Martini Media is committed to sharing Social Media success stories to provide insight on what Social Media can do for your business.  Today we will discuss the Social Media strategy for The Coffee Groundz a small business in Houston, TX.

The Coffee Groundz Background
coffee groundz logo Twitter For Business Case Study: The Coffee GroundzCoffee Groundz is not your typical coffee shop!  It was started to fill a niche; serve great coffee and tea, cold beverages, and spirits!  Coffee Groundz also provides free wifi and is work friendly with outlets and at every seat as well as outside on the patio.  Sounds like a great place to visit!

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I just finished speaking at San Diego Social Media Breakfast.  San Diego Social Media Breakfast meets every month to bring together the Social Media community to talk about social media strategy, case studies, best practices, and to network.

San Diego Social Media Breakfast laptop 300x225 San Diego Social Media Breakfast:  Angie speaks on Social Media StrategyI spoke today about Boost Your Business Radio, Twitter Talk Radio, launching Blog World Radio last week at Blog World Expo, and using Twitter Talk Radio to learn from companies about social media strategy.  I chose to speak about doing radio as part of Square Martini Media’s business strategy.

I discussed the reasons I do Twitter Talk Radio:

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Make A Positive Impact On Our Changing Climate

by Alan Underkofler on October 15, 2009

What are you doing to make a positive difference to our climate?  Do you carpool, recycle, drive a hybrid, or simply remember to turn off the lights when you leave a room?  It all makes a difference!

Today is the third annual Blog Action Day where over 10,000 blogs and online media outlets are focusing on one issue that effects us all… climate change.  At Square Martini Media we decided to focus on one of our key missions: hiring remote workers.  Take a look at the below video and learn what Square Martini Media is doing to make a difference:

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BlogWorld on Boost Your Business Radio

by olive on October 14, 2009

This week, Las Vegas is going to be inundated with bloggers as Blog World Expo kicks off October 15 -17th (You are going, right?!)  If you have not registered for Blog World it’s not too late!  Go to Blog World Expo and use the coupon code “PB20″ to save 20%!  The force behind Blog World Expo, Rick Calvert and Jim Turner, joined  hosts Angie A. Swartz and Rieva Lesonsky on Boost Your Business Radio.

blogworld BlogWorld on Boost Your Business RadioTwitter names: @BlogWorld, @Genuine, @Rieva and @aaswartz

You can listen to the Boost Your Business Radio Show on Blogworld below:

podcast icon blue Denise Wakeman of The Blog Squad on Twitter Talk Radio August 12, 2009Podcast One:  Blog World Expo

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Tweetphoto on Twitter Talk Radio

by olive on October 2, 2009

Sean Callahan and Rodney Rumford of Tweetphoto joined host Angie A. Swartz on Twitter Talk Radio. Twitter Talk Radio is recorded live in the WSRadio studios in sunny San Diego!  You can listen to the podcast by clicking on the links below and sign up for our RSS feed at the bottom of the page.

Twitter names: @rumford, @tweetphoto, @tweetphotosean and @aaswartz

podcast icon blue Tweetphoto on Twitter Talk RadioPodcast 1: This week in Twitter News!

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MC Hammer understands Social Media Strategy. I wasn’t sure what to expect from MC Hammer but I can say uncategorically that my expectations were blown out of the water by this business mogul.  MC Hammer not only wowed the room with his charm and charisma but he blew it out of the water with his knowledge of business and social

Angie Swartz, MC Hammer and Bob Fine

Angie Swartz, MC Hammer and Bob Fine

media strategy.  Just before his presentation, MC Hammer tweeted that he always gets ready for a performance or presentation by listening to the following song.  He did, in fact, have his headset on.

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On Wednesday September 23, Best Buys’ John Bernier joined host Angie A. Swartz and Becky Carroll as guest Co-host on Twitter Talk Radio.  Twitter Talk Radio is recorded live in the WSRadio studios in sunny San Diego!

bestbuygif Best Buys’ John Bernier on Twitter Talk Radio September

Twitter Names:   @bernierjohn@bcarroll7@Aaswartz.

Each week on Twitter Talk Radio, we spend an hour broken up into four segments where we cover:

  • A Guest Offering Great Case Studies and Examples of How People and Businesses are Using Twitter for Business and Social Media
  • Useful Tips for Listeners on Twitter for Business
  • Twitter and Social Media Happenings in the News

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ScottGulbransen 150x150 Scott Gulbransen of Intuit on Twitter Talk Radio September 16, 2009 On Wednesday September 16, Scott Gulbransen of Intuit joined host Angie A. Swartz on Twitter Talk Radio.  Twitter Talk Radio is recorded live in the WSRadio studios in sunny San Diego!

Twitter Names:  @prgully & @aaswartz.

Each week on Twitter Talk Radio, we spend an hour broken up into four segments when we cover:

  • A Guest Offering Great Case Studies and Examples of How People and Businesses are Using Twitter for Business and Social Media
  • Useful Tips for Listeners on Twitter for Business
  • Twitter and Social Media Happenings in the News

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